Targeting and tailoring matter more than ever.

Written By Ben Shaw

These are the questions jobseekers ask me all the time:
• “Why didn’t I get shortlisted?”
• “Is AI helping or making things worse?”
• “Do recruiters even read CVs anymore?”

So we decided to ask.

We surveyed over 50 recruiters - short, sharp, and anonymous - to find out what actually influences hiring decisions. Not assumptions. Not hearsay. Just real insight from the people doing the shortlisting.

We’re kicking things off with one of the clearest themes that came through:
👉 Targeting & Tailoring.

Ben Shaw
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